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But if you can't "do" a goal, what can you
do? You can do activities.
Planning - Effective
planning means identifying those activities that will
allow you to achieve your goals. In the business world, your goal
may be to have competent and motivated employees. The
plan to achieve this goal needs to include establishing
effective interviewing and hiring policies, practicing
effective coaching skills and providing effective
training opportunities. For your family goals, you may
want to have a successful marriage. The plan must
identify those activities that will produce a successful
marriage, such as spending time with your spouse,
listening to his or her points of view, offering comfort
and support, and remembering birthdays and
anniversaries.
Time Management
You cannot manage time! Time marches on at 60 seconds
a minute, 60 minutes an hour, 24 hours a day - whether
you try to manage it or not. Hundreds of books have been
written about time management, and still we all
struggle. But don't give up. Though you can't manage time,
you can manage the one thing that really counts:
you behavior.
You have clear choices about how you spend your time,
but how do you know when your behavior is appropriate?
How do you know you're spending your time wisely?
There's only one way to know: You must ask yourself,
"Is my behavior helping me achieve my goals?"
Without goals, you don't know if your behavior is OK
because it really doesn't matter what you do. To steal a
line from Alice in Wonderland, "If you don't know
where you're going, it doesn't matter which road you
take. If you walk long enough, you'll get
somewhere."
Now do you see why you need goals and plans?
Goals are used as criteria so you can determine
whether your behavior (plans and activities) is
productive. I'm suggesting that behavior, by itself, is
neither productive nor non-productive. It can only be
deemed constructive when it's measured against your
goals. If your activity allows you to achieve your
goals, it's productive. If it doesn't help you attain
your goals, it's non-productive.
Strive for Balance
It's very important to have goals for all areas of
your life, not just for business. The older I get, the
more I realize how important it is to have a balanced
life. Imagine riding down the road in one of the
vehicles that just came out of your shop. The body work
and paint are perfect; everything has been fixed to
pre-accident condition or better, yet you're
experiencing a rough ride. You pull over and look at the
tires. There's a large bulge in one of them, and every
time that bulge hits the road, the car bumps around. Or
perhaps the tire isn't balance properly on the wheel.
It's the same with life. Your life is out of balance
if you spend too much time doing one activity - like
working. It's the equivalent of having a tire out of
round or unbalanced. It won't roll smoothly. But you
can't blame the road or your vehicle. Likewise, don't
blame your employees, your friends or your family if
your life is out of sync.
If you want a smooth ride and a balanced life, I
suggest you set goals in four major areas: business,
relationships, personal and spiritual.
Business goal
- Business goals are critical because the revenue
and income derived from a successful business allow you
to achieve the other goals for your life. There's
nothing wrong with making money, even a lot of money, as
long as you keep your life in perspective.
Your business goals should include:
- Quality: providing a quality product or
service.
- Speed: delivering the product or service on time
or sooner.
- Service: providing a product or service on time
or sooner, as well as courteously and
professionally.
- Innovation: making suggestions and
recommendations beyond just fixing the vehicle.
- Flexibility: using common sense and walking in
the customers' shoes (both insurance company's and
vehicle owner's).
Relationship
goals - I don't subscribe to the adage that
"whoever has the most toys when he dies is the
winner." I subscribe to the theory that revenue -
expenses = residual.
All of your activities should have a positive
residual value.
Life can be represented by the way you keep your
books at the shop. At home, revenue - expenses = a happy
marriage or a quality relationship with your significant
other or children.
Relationship goals are critical if you want to
develop meaningful and lasting relationships with people
you love and care about. Your relationship goals should
include:
- A meaningful relationship with your spouse or
significant other.
- A meaningful relationship with your children.
- A meaningful relationship with your relatives
(parents, grandparents, siblings).
- A meaningful relationship with your friends.
I doubt if you'd hear someone on his death bed say,
"I wish I would've spent more time at the
office."
When people look back on those things that really
matter in their lives, they usually count the
relationships they've created with their loved ones at
the top of the list. The times we cherish most are the
emotional relationships and joy that come from our
family and friends.
Why do you work so hard? Why do you spend so much
time at the shop? Is it just for yourself? I doubt it.
Think of the other people affected by your long work
hours, and resolve to share some of your time with them.
Make some deposits in those relationships. Like the old
Coca-Cola commercial reminded us, "No deposit, no
return."
Personal
goals - Personal goals are critical for your own
development. Health and exercise are the most obvious
goals and the ones your doctor lectures you about the
most. (You don't need another lecture from me.) We all
know we should eat right and exercise - but there's
more.
What about other goals like reading, enjoying
hobbies, listening to music, hunting, fishing, golfing
or even just watching television? These are important
because you need time just for you. They have nothing to
do with your business or your other relationships. They
simply provide a sense of personal satisfaction or
pleasure. You don't have to explain or justify these
goals to anyone else.
Personal goals and activities are necessary because
they provide a sense of renewal, personal fulfillment,
relaxation or just plain fun. You don't even have to
keep score unless you want to because it's just about
you. You make up the rules. Perhaps the most liberating
part of having personal goals is that there don't have
to be rules.
Spiritual Goals - Spiritual goals are significant
in my life. I don't know how or why certain things
happen, and I don't pretend to understand them. I
believe in grace and faith. To me, grace is something
that happens when I know I couldn't have done it myself
(like dealing with that irate customer I wanted to
strangle). Faith is about not being able to explain
something but still believing in it. For me, there's
comfort in believing there's something more important
than my business, myself or even other relationships.
Spiritual goals allow me to give thanks when bad
things happen. I believe things happen for the ultimate
good and that we can learn lessons from our failures.
And my experience indicates I'll be disappointed if I
depend entirely on human interactions for my sense of
fulfillment. Spiritual goals allow me to start every day
with "please" and end every day with
"thank you". Plan of Attack I want
to share with you the process I use to incorporate goals
and plans for pursuing a balanced life: 1. On Sunday
evening, I list all my weekly goals, making sure I
choose at least one goal from the four major areas in my
life: business, relationships, personal and spiritual.
This is what keeps the wheel balanced. 2. I go to my
day planner and I block out time for these goals. I
actually write the goals in the spaces I blocked out. 3.
Next, I think about the activities I'll have to do to
achieve those goals. 4. I determine what activity
needs to be done first, just like project management,
and prioritize it. 5. I write the activity or
activities next to the goals listed and right beside
those goals I see activities. That information provides
the basic foundation for leading a balanced life. I know
where I want to go (goal) and how to get there
(activity). The key is listing each goal you want and
planning the time for the activities required to achieve
it. Balancing Act Having a system that
creates balance in your life is worth working for. If
you don't have a system in place now, try this one. It's
simple yet effective. It works for me, and I have a
feeling it will work for you. I also recommend
two books on this subject that will show you more ways
to achieve a balanced and productive life: "7
Habits of Highly Effective People" and
"Putting First Things First." Both are written
by Stephen Covey, and both have excellent information
about effective goal setting and planning. If leading
a balanced life is one of your goals, the system I've
outlined and the information in these books will help
you get there. You can't manage time - it ticks away 60
seconds a minute, 60 minutes an hour, 24 hours a day no
matter what. But by balancing all aspects of your life,
you can learn to put that time to good use.
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